BTS’ Comeback Album Is Rooted in a Folk Song — How Tradition Is Driving K-Pop Merch and Fan Buying
musickpopconsumer

BTS’ Comeback Album Is Rooted in a Folk Song — How Tradition Is Driving K-Pop Merch and Fan Buying

ddailynews
2026-02-04
8 min read
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BTSs Arirang comeback uses tradition to drive merch and collector demand. Practical buying and preservation tips for global fans.

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Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.

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